The challenge

When Nu Echo updated its offer, they seized the opportunity to review their brand and digital strategies. Solocom was tasked with positioning Nu Echo within a highly competitive environment and shaping their message into a one-of-a-kind statement. In a world where artificial intelligence is becoming increasingly commonplace, organizations need support to be seen and heard.

Services

Positioning

Logo revamp

Nu Echo creates intelligent automated conversational solutions that produce relevant, proactive conversations with clients. With Nu Echo’s cutting-edge tools, companies can focus on other tasks while voice virtual agents deliver an intuitive, human-like experience to each client, resulting in outstanding customer service.

Defining the offer

Solocom began by setting up a workshop on Nu Echo’s premises which allowed us to gain a comprehensive view of their company, values, and market. Following this, we were able to position Nu Echo as a leader of change in the market, showcasing what sets them apart from others: personalized, highly responsive vocal recognition tools, virtual assistance tools, and chatbots. We wanted to highlight their ability to quickly respond to any situation and the impressively high level of satisfaction of their clients.

We were able to:

  • Recommend work approaches that improve the company’s reputation within the targeted market
  • Provide guidance to creating effective copy on the website and elsewhere online
  • Revamp the logo to address the legibility problem

A website that reflects the brand’s image

Finally, we redesigned their website and made sure to align its content with the company’s positioning. We also optimized the copy for SEO purposes to reach our targeted clients. The result is a website that has become the basis for an effective digital strategy.

Prénom Nom

Titre du poste

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Contact

514 281 7656 [000]

We can help you achieve your goals

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