Emballage Cartier
Sales growth and impact
Our client’s goal.
Following a major investment, Emballage Cartier turned to us to highlight their new expertise and optimize the company’s sales. Emballage Cartier went from distributor to expert in the packaging optimization process.
The challenge.
Review current methods to eliminate the obstacles to sales growth with an effective marketing strategy.
Our approach
In-depth transformation strategy.
We recommended undertake fundamental changes in brand and marketing architecture.
A redesigned structure to maximize impact
• creating four sub-brands, each dedicated to a strategic division: laboratories, technical, products, equipment
• a clear demonstration of the diversity and relevance of their new offer to customers and prospects
A more modern brand image
Communication improved
To produces results
• complete website redesign to optimize ergonomics, SEO, and lead generation
• revitalization of digital and print tools, including fleet vehicles that have now become a key visibility vector
marketing segmentation
Effective plan
Solidifying the brand
Engage the team
Results achieved.
Within the first year after our interventions, Emballage Cartier successfully:
- implemented a structured and coherent commercial offer
- strengthened its business culture and rallied its teams
- increased its notoriety thanks to a market segmentation strategy
- significantly increased sales with existing and new customers
« We went from distributors to packaging solutions specialists who bring value to their customers. There have been a lot of changes in our approach. »
David Cartier
Président
Solocom, your creative business agency that bridges the gap between your objectives and your results.