Solocom helps your personality shine through
Graphic design
Do you think your organization or product needs to revamp its brand image? Before calling upon a graphic design firm to overhaul your communication tools or redoing your logo or packaging, you should first think about your branding as a whole. Does the image you are projecting or want to project reflect your company’s personality and authenticity?
Branding
Even though branding is a step that’s mostly a passive one, it’s vital to providing your client with an authentic experience. Before designing a logo or brand image for your platforms, you need to understand who you are as well as your pillars, values, corporate culture, and what you have to offer. In sum, it’s all about defining the DNA of your company and your commitment to your clients.
- Solocom can help you:
- Diminish the gap between who you think you are and how your clients perceive you.
- Forge long-lasting ties with your clients thanks to an authentic branding.
- Stand out despite a price and offer that is comparable to your competitors.
Brand image
The brand image is the visual representation of your brand. It’s a way to make your brand tangible for consumers. When it comes to a brand image, our team are experts at delivering emotionally poignant results. It’s about leveraging art to drive commerce. Because beyond aesthetical considerations, an organization’s visual identity needs to create value and positively impact the consumer’s behaviour.
- Solocom can help you:
- Turn your brand strategy into a brand image.
- Build a memorable, one-of-a-kind logo and graphic universe.
- Make your visual identity thrive on all your traditional and digital communication tools.
Packaging
Consumers generally make purchases in an impulsive way, no matter if they’re in a store aisle or browsing online. A decision to purchase an item is not always based on rational behaviour. In fact, when considering two products, the final choice is often guided by emotion. And this emotion is closely tied to the product’s packaging, which should provide all the information the consumer needs to know in under a few seconds. The bottom line is that a well-designed packaging will often make the difference for a consumer.
- Solocom can help you:
- Create memorable packaging to help your products stand out.
- Design packaging adapted to your industry’s regulations.
- Develop packaging that takes your product’s technical aspects into consideration.
Communication tools
Solocom’s graphic design department stands out thanks to its interdisciplinary expertise and versatility. Our team will provide you with myriad options for your brand image while making sure they align with your company’s overall brand strategy: introducing the organization, marketing automation, revamped branding, digital or traditional ad deployment, and much more. We can do it all.
- Solocom can help you:
- Create coherence and a wow effect for all your communication tools.
- Structure your communication tools to meet your marketing objectives.
- Develop eye-catching presentations, sales documents, advertisements, interactive digital tools, and exhibit booths.