When led by experts, digital campaigns can help organizations reach specific audiences in their market. Solocom was mandated with reworking and reinforcing Toon Boom’s existing digital strategy. We chose to create targeted campaigns for each product tailored to specific audiences and geographic areas – mainly in the United States, Mexico, Japan, and Europe. A few months (and nearly 150 specific campaigns) later, we helped Toon Boom reach historic levels of sales. Our digital campaigns helped them pierce new markets and expand their team of representatives across the globe.